I’m a writer who has ended up in the schmatta industry as much as I tried to escape my roots. I’ll explain: I was at Vogue for over eight years during an incredible heyday of Wild West online fashion media. I was covering and starting vintage booms, and perhaps you remember some hits like the Mombasa bag and the Balenciaga City bag. I also covered the growing fashion industries in Eastern Europe, including Moscow, Tbilisi, and Kyiv, where I traveled every few months. Ask me about tarkhun and vzatki…

But some of my favorite stories for Vogue were early to the party pieces about wired headphones, celebrity reading culture, the allure of the slingbacks, and why I adore V-necks on a man, specifically Michael Douglas.

Also, duh, heinous footwear like Vibrams, and the thong heel when it was deemed disgusting.

While working my desk job, I was also cleaning out closets, including that of the former Creative Director of Vogue, Sally Singer. I will always recall an incredible moment with Sally: While going through her old bags, sticking my hand into a melange of old recorders and receipts, I unearthed a styrofoam plate signed by Bob Dylan, which she had kept from her first job waitressing in the city. It was then that I realized I loved learning about closets and, to some degree, cleansing them.

Since then, I have been cleansing closets, exploring them, and learning about them. You might remember Chloë Sevigny’s “Sale of the Century….” a NEVERWORNS production-and-half, which started a closet sale revolution.

NEVERWORNS is a place that combines all of these components of my life. Vintage booms. Trend research. Closet cleanses. Why do people buy the items they do? The lore behind favorite vintage pieces. I’ve covered the ‘00s sportswear boom, a Marc Jacobs collector in Canada, a rare Kate Spade book that blew my mind…oh yeah and my maternity style! I’ve worked with brands like Diane von Furstenberg (herself!), Kate Spade, and Gap to deeply research and bring their archives to life, which is a focus of this Substack.

There is also a place where I hold live-streamed shopping shows called NEVERWORNS Live! Shopping where you can watch and shop. Perhaps you’ve been to one of my in-person events or tuned in via Substack Live.